Example Projects & Experience

A selection of examples that give insight into a wide, varied & on-going experience. 

Product to Market

Procured manufacturing facilities, established production, brought to market & established sales channels.

Product Resourcing

Significant cost-savings delivered through negotiation & re-sourcing of existing & new products.

Brand Creation

Developed & brought to market a new retail brand, sourced products globally, marketing, negotiation & agreement of commercial distribution with international corporation.

Pricing & Margins

Established & applied structured pricing models with established & visible margin management.

Business Integration

Led the negotiation & sale of business. Managed integration into acquirer.

Supply Chain

Sourcing, product design & development, forecasting & stock control, logistics management.

Rebranding

Spearheaded the repositioning, rebranding & relaunching of well-established group & its subsidiary businesses.

International eCommerce

Conceived, developed, registered pan-European trademarked brand. Created product range & established sales channel. 

Marketing Strategy

Creating, managing, executing digital & physical marketing strategies with individual brand  ‘voices’, audiences and goals.

Contract Negotiation

Product & service sourcing & development that included introduction & negotiating of exclusivity agreement. 

Strategy

Creation of comprehensive marketing plan to form the foundation of company business plan. 

Distribution

Management of inventory transfer IT integration from owned to 3rd party logistics, including contract negotiation. 

Procurement

Established, outsourced & controlled manufacturing & product relationships with factories in East Asia.

Sales

Developed & presented 3-year product proposals to sector’s largest national retail chain & led the team subsequently winning the contract.